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ENDURANCE
Entrepreneurial Capacity-building for Sport

Training

Management and self-leadership
The essentials of Project Management for aspiring sport entrepreneur
Marketing
Digital skills

TRAINING MODULES
Innovation skills - how to harness innovation in sports to business?
Finance and Economics
Branding
Setting up a business

Courses

Innovation skills - how to harness innovation in sports to business?

Athletes often have to be innovative, both in training and in competition. Innovation skills are an important part of sports. The same skills are a vital part of business, when planning your business and thinking about competitive advantage. A footballer thinks about how to beat the goalkeeper and an entrepreneur thinks about how to find a business ... Read more

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The essentials of Project Management for aspiring sport entrepreneur

In the context of this training module, learners will have the opportunity to familiarise with the very essentials of Project Management (PM). PM is among the most liquid and transversal business functions, it embraces a wide range of activities, capability and strategic priorities for business competitiveness and excellence. As such, aspiring e... Read more

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Management and self-leadership

Nowadays, entrepreneurship and being an entrepreneur is something which may be considered a global phenomenon. The way that entrepreneurs engage with passion in the creation of a particular business venture is something worthy of all types of studies and researches. However, It is far from easy. Yes, the 21st-century digital environment, and global... Read more

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Creating and retaining value for customers: a comprehensive introduction to Marketing for aspiring sport entrepreneurs

The content of this module is designed to facilitate targets’ introduction to topics and terminology that are widely common in established Marketing’s theory and practice. In general, scholars and practitioners agree on the fact that Marketing is a very broad concept. In this context, we decided to narrow it to its very essentials, without necessa... Read more

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Digital skills

This course offers a training path on how to use digital skills to enhance your entrepreneurial spirit as a business sportsman.... Read more

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Finance and Economics

This module includes basic concepts and calculations that need to be mastered to understand the field of finance and economics. When thinking about starting their own business and making a decision, athletes need to know certain financial fundamentals. Therefore, this module includes three chapters: basic cost forecasting, financial plan and funding... Read more

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Branding

- Establishment of module “Branding” for educational purposes. In this course, learner will go through and learn the entire branding process, from how companies choose their brands, measure their effectiveness, and what strategies they use to keep a brand successful in today's marketplace. ... Read more

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Setting up a business

This module covers some of the most important aspects related to setting up a business out of a sports background. In the beginning, it explains which of the attributes developed and cultivated with sports (such as skills, qualities and other sport-related assets) are useful in entrepreneurship. Then, it explains how business ideas are created, what... Read more

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Partners

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